Puratos UK launch the Puravita bread range
12 May 2006
Puratos launch new 3 new bread mixes, Puravita; Omega-3, Pan-O-Col and Fibres+.
Puratos launch new 3 new bread mixes, Puravita; Omega-3, Pan-O-Col and Fibres+.
With consumers continuing to demand more quality, better taste and altogether healthier foods, Puratos are launching three exciting complete bread mixes under the new Great Taste & Wellness range.
Combining nutritional and health benefits with great taste, the new mixes - Puravita Omega-3, Puravita Fibres+ and Puravita Pan-O-Col - make it easier for bakers to offer a full range of healthier and more indulgent functional breads that taste great and can be enjoyed by all the family.
The breads are delicious and nutritious and each bread caters for a particular healthy-eating requirement. Puravita Omega-3 helps to balance our intake of important Omega-3 fatty acids; Puravita Fibres+ is rich in fibres and vitamins that supply energy and vitality throughout the day; while Puravita Pan-O-Col can help to manage cholesterol levels.
The new mixes are the latest additions to the company's Great Taste & Wellness range, which already includes mixes for reduced-fat cakes, croissants and bavarois, as well as sugar free and no sugar added chocolate.
As the name suggests, Great Taste & Wellness has been created with taste as the key driver. Each product is the result of extensive research and development, combining the experience and know-how of Puratos with consumer sensory analysis to confirm that every product meets the highest standards in taste and structure. In other words, if a product doesn't taste as good if not better than its full-fat equivalent, then it doesn't make it out of the development kitchen.