Cost savings due to lower ingredient cost (less fat, higher water absorption)
Convenient as even the fat is in the mix
Nutritional claims possible
Outstanding texture and freshness
Less fat, less saturated fat, fewer calories
Puraslim is a radical change for the soft and sweet bread industry. This innovative range of mixes and improvers increases the cost-efficiency of bread production while keeping breads outstandingly tasty and fresh. Bread made with Puraslim has fewer calories and less (saturated) fats. Moreover, as no fat needs adding, Puraslim mixes are so convenient to use.
The demand for high-quality indulgent products continues to grow. Whether it means enjoying a delicious brioche during breakfast, having a donut to go with a coffee in New York, or devouring a delicious sweet-filled bun in Shanghai, the increasing attraction of a sweet soft bread is a worldwide trend.
Responding to consumer demands, producers must work out how to provide products that are fresher and more nutritious while at the same time managing their costs and improving the efficiency of their production.